Zoomlion Heavy Industry Science & Technology Co., Ltd. ranked No. 133 on the “Top 500 Asian Brands 2016” list, as was announced at the 11th World Executive Summit held by the World Brand Lab in Hong Kong on Sept. 26, 2016.
Jointly compiled and released by the World Brand Lab and the World Executive Group, the list included 500 top brands of 20 Asian countries and regions. It was regarded as the brand value indicator around Asia, since the Lab is a world’s leading independent consultancy of brand valuation.
Brand influence in Asian has been the priority of evaluation, which means capabilities of market exploitation and expansion of an enterprise. Zoomlion has done so well in implementing transformation and internationalization that it was included in the 2016 list. As a representative of Chinese manufacturing industry, Zoomlion has been enlisted in the top 500 for years in a row and its brand value has been increased year by year.